Over the past few weeks many articles have been published about the damage that has been caused by lawsuits the FDIC has filed against bank directors and officers. I know there were some things going on in a few banks that weren’t always done appropriately or legally, but the problem is that much of this activity had been occurring for years. As Warren Buffet once said, “Only … [Read more...]
Banks are branching out to get customers into their branches
By Neal Reynolds A few weeks ago, I wrote a blog entitled, “Prevent bank branch closings with free WiFi” that received a huge response. Then, just last week, the Wall Street Journal wrote an article “Bank To-Do List: Make a Deposit, Grab a Brew, Maybe Strike a Pose,” where they talked about the many ways banks are drawing potential customers into their branches. Umpqua … [Read more...]
What is a QR Code, Anyway?
So, you just got your Facebook page up and running and have subscribed to a few industry blogs for new marketing ideas for your bank. You are feeling pretty good – like you’re maybe even ahead of the game. But just as you start to relax, you see something new. What’s that black-and-white puzzle-looking square on the back of your hamburger wrapper? And there’s another one on … [Read more...]
Digital Signs: They’re Not Just for Customers!
Banks, like other companies, spend countless hours and thousands of dollars each year communicating with their employees. And bankers, like the customers they serve, are changing the way they prefer to communicate. Introducing new policies, products and procedures to bankers in multiple branches requires substantial investments of time, money and energy to prepare and … [Read more...]
How can you put more “community” into your community bank?
What truly makes a bank a community bank? Is it because it’s in a small town or community? Is it because the money comes from and stays in the community? If that’s the case, why isn’t the local grocery store called a community grocery store? Is your favorite restaurant referred to as a community restaurant? I think most bankers in “community banks” want you to believe … [Read more...]