Everyone’s still talking about it: bank fees. Just this week, Pittsburgh-based PNC Bank settled a $90 million class-action lawsuit over excessive overdraft fees, joining a growing list of big banks that have already recently done the same thing including JP Morgan Chase, Bank of America and TD Bank. The basic tenant of the lawsuits is that these banks improperly … [Read more...]
Sticks and bricks or in the clouds?
Everywhere you look, the internet is changing the way businesses do business. The record stores have long since closed their doors; most movie rental stores, like Blockbuster, have gone or are going out of business; and now book stores like Borders are taking a major hit. At first glance, it might seem that people are no longer listening to music, renting movies, or … [Read more...]
Everyone Loves A Birthday Card!
I have written a lot in the past several months about all of the competition that traditional banks face today. In addition to dealing with bad real estate loans and rising FDIC fees, banks are now watching as brokerage and mutual fund firms introduce online bill pay, free checking accounts, and high yield saving accounts. In an article in the Wall Street Journal last … [Read more...]
Build a Killer Calendar: 12 Months of Marketing Ideas that Work!
As you know, I spend a lot of time writing about marketing and advertising plans for financial institutions. The most common response I get is, “Great ideas, but where do I start?” So, today I want to help you put these ideas on your calendar! January: Start today promoting your IRA and SEP’s. Most people in America are starting to think about filing their income taxes … [Read more...]