Bank Marketing Strategy + Ideas

By Neal Reynolds, Bank Marketing and Advertising Strategist

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Informed Delivery. The most valuable tool from the Postal Service since the Pony Express.

November 25, 2018 By Neal Reynolds

Every morning, my friend Sid Haas, a veteran marketing executive in Peru, Ill., checks his e-mail, and gets a notification from the U.S. Postal Service, telling him – in some cases showing him -- what will be in his mailbox that day. This relatively new and little-advertised development in the drive to deliver information faster and more accurately, is called Informed … [Read more...]

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