A Christmas Story, the 1983 film based on the late writer Jean Shepherd’s story of Ralphie and his quest for a Red Ryder BB Gun from Santa Claus, is a holiday classic. The story takes place in small-town Indiana before World War II. - The heartwarming film, A Christmas Story reminds us of the simple joys of Christmases past. We’re reminded too, of those snafus that befall … [Read more...]
Three Steps to Discovering What Your Bank Customers Really Want
Most people see their banks and/or credit unions as something they need but do not easily differentiate why they should use one from the other. So how can a financial institution stand out from the pack? By discovering what products and services their current customers and target markets really want from their financial institution. Have you ever been asked to complete a … [Read more...]
Creating a Successful Bank Blog
We’ve turned into a society of information consumers depending on the web to provide us with tips, how-to’s and the answers to our questions about anything and everything. This growing trend along with Google’s latest algorithm update, called Hummingbird, create a compelling case for banks and credit unions to create their own blogs. Google has always favored sites that include … [Read more...]
Banks are branching out to get customers into their branches
By Neal Reynolds A few weeks ago, I wrote a blog entitled, “Prevent bank branch closings with free WiFi” that received a huge response. Then, just last week, the Wall Street Journal wrote an article “Bank To-Do List: Make a Deposit, Grab a Brew, Maybe Strike a Pose,” where they talked about the many ways banks are drawing potential customers into their branches. Umpqua … [Read more...]
Bitcoin: Are We Ready for a Decentralized Currency?
For the last couple of years, bankers and financial gurus all over the world have been trying to predict where the banking industry is going. We’ve all heard about the “digital wallet.” There’s Google Wallet, MasterCard’s PayPass Wallet, Square Wallet, Lemon Wallet, PayPal and more. But while everyone was making their predictions, a pseudonymous developer named Satoshi … [Read more...]