Comments on: My Interview In Bank Director Magazine’s Article On Social Media http://longlastingideas.com/banks-social-media/my-interview-in-bank-director-magazines-article-on-social-media By Neal Reynolds, Bank Marketing and Advertising Strategist Mon, 05 Dec 2011 02:48:53 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Erik http://longlastingideas.com/banks-social-media/my-interview-in-bank-director-magazines-article-on-social-media/comment-page-1#comment-148 Erik Thu, 20 Aug 2009 18:45:37 +0000 http://longlastingideas.com/?p=282#comment-148 Interesting interview! I agree that you must be prepared to hear criticism. While not the easiest thing to do, it can provide valuable insight in how you can better your business. Just a heads up, we just released our new product today called Kasasa (http://bit.ly/8Nvkh) that is touted as a game changing national brand that will unite community financial institutions to win the war against the mega banks by delivering a marketing presence and scale that no single community bank or credit union can match on its own. Kasasa comes to life through a mix of innovative advertising including one that features America’s top slam poets (https://www.KASASA.com/news-and-media/advertising) riffing lyrical threads around the theme of “Do you Kasasa?” The campaign lives through advertisements on television, radio, print, and billboards, plus aggressive public relations, social media outreach, community events and captivating gorilla marketing. Best, Erik (BancVue) Interesting interview! I agree that you must be prepared to hear criticism. While not the easiest thing to do, it can provide valuable insight in how you can better your business.

Just a heads up, we just released our new product today called Kasasa (http://bit.ly/8Nvkh) that is touted as a game changing national brand that will unite community financial institutions to win the war against the mega banks by delivering a marketing presence and scale that no single community bank or credit union can match on its own. Kasasa comes to life through a mix of innovative advertising including one that features America’s top slam poets (https://www.KASASA.com/news-and-media/advertising) riffing lyrical threads around the theme of “Do you Kasasa?” The campaign lives through advertisements on television, radio, print, and billboards, plus aggressive public relations, social media outreach, community events and captivating gorilla marketing.

Best,

Erik (BancVue)

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