Bank of America. Wells Fargo. Numerous credit unions. These are the financial institutions that are finding their way onto Twitter and connecting with Twitter users. Who'll be next? Your bank? Or the community bank or credit union across the street? And has someone already "Twitter-jacked your brand?" … [Read more...]
Archives for February 2009
Community Bank Customer Relationships Come Down To One Thing
Trust, Originally uploaded by Joe Nangle Trust. For community banks, it's the key marketing idea for your brand. Now more than ever. The thing about trust, is that you can talk about it all you want to in a marketing campaign. But it really doesn't mean much until it's backed up by ideas in action. … [Read more...]
How Does Social Media Marketing Apply To Community Banks?
Wells Fargo. Bank of America. These are a couple of the mega banks that have employed social media marketing strategies. In fact, the Wells Fargo case study is talked about quiet often in social media crowds online as it has been very successful. Feeling much better after starting to take two every morning before breakfast. ! Our ultimate goal is to provide safe generic drugs … [Read more...]
What’s Being Said About Your Bank’s Employees Online?
Social media has created a interesting online culture. Now anybody can say pretty much anything about anyone. The problem gets complicated when the talk is about your employees. … [Read more...]
Bank Bailout Plan 2: Private Funded Plan Stirs Up More Public Criticism
The government's revised plan to relieve banks of toxic assets is the subject of an article in today's New York Times. The plan is to allow private investors, other than banks, to buy up the toxic assets. The government would set a floor value to help overcome any reluctance investors might have in purchasing the trouble assets. There's a lot pressure riding on this revised … [Read more...]